Retainer
Ongoing strategic thinking for clients who've already worked with me and want to keep going.
What this is
A Retainer starts after a Kickstart Project — not before. By the time we get here, we've already worked through the initial problem, we understand each other's thinking, and we know what the business actually needs.
From there, we define the areas of focus and set a rhythm that fits how you work — weekly, monthly, or something in between. The structure adapts to you, not the other way around.
What the work looks like
Some of it is planned.
We pick up the thinking areas that matter most — strategy, operations, positioning, pricing, whatever surfaced during the Kickstart. That becomes the ongoing thread.
Some of it isn't.
A new hire changes the dynamic. A competitor moves. A decision lands on your desk and you need to think it through with someone who already has the context. That's what the Retainer is built for — the planned work and the things you can't plan for.
Who this is for
You've done a Kickstart Project with me. You don't want to lose the strategic thinking once the deliverable is done.
You've realized that the value isn't in one engagement — it's in having someone who understands your business well enough to think alongside you on an ongoing basis.
Retainers start with a Kickstart Project.
If we haven't worked together yet, that's where we begin.